Skip to the email box

Who opened inside your five miles.

Every practice that bills insurance registers an address with the federal NPI registry. We read it every week.

Not built yet. A registration is a filing date, not a grand opening. Some will be a practice that moved.

Your ring, last 24 monthsSample
14 months ago3.8 miles9 months ago4.5 miles6 weeks ago1.4 miles

Ring diagram. Three sample optometry registrations inside five miles, the newest 1.4 miles out.

The newest registered 6 weeks ago, 1.4 miles away.

Sample ring. One Austin TX address, optometry only.

01two prices

Two vendors already charge for this.

  1. The dental version costs $299 a month.

    "Premium $299 /month … Full market dashboard, refreshed weekly."

    dentplicity.com/pricing, read

  2. The generic version is sold to sales teams.

    Provider Signals sells the NPPES entrant feed for any specialty at $0 to $480 a month, with "New practice openings" in its own navigation.

    npidataservices.com/provider-signals, read

One stops at dentistry. The other is written for people hunting providers.

02the registry

The registry is public and self-reported.

  1. 01

    The registry

    Every practice that bills insurance registers an NPI. Name, address, specialty, date.

    NPPES, the federal registry, at npiregistry.cms.hhs.gov. CMS posts a 6.6 MB update every week.

  2. 02

    Your ring

    We draw five miles around your address and list the registrations in your specialty, newest first. Distances are approximate.

    NPPES address and taxonomy fields.

  3. 03

    Where it breaks

    Records are self-reported, so a move can look like a new opening. CMS itself warns: "Issuance of an NPI does not ensure or validate that the Health Care Provider is Licensed or Credentialed."

    CMS NPPES data dissemination page, read 2026-08-18.

03three questions

Before you type your NPI

I would have heard about it.
A registration is a filing. The grand opening comes later, and the filing is the part nobody announces.
These will be false alarms.
Some will. A move can look like an opening, so every alert carries the raw record for you to judge.
Do you cover veterinary?
No. Vets do not register NPIs. Only eight veterinary organizations hold one in all of California.

The federal registry, read weekly against your ring.

Planned price: $99 a month

Sales teams pay up to $480 a month for this feed. Dentistry’s vendor charges $299.

Your ring read every week, and an email when a new registration lands in it.